Casa Vicente homepage featuring a close view of a handmade Spanish guitar and the words “A guitar is a voice waiting in the wood.”
Granada · Est. 1932Workshop homepage

Foundry Series · Self-initiated concept

Casa Vicente

A guitar is a voice waiting in the wood.

Casa Vicente is a fictional family workshop on Granada’s Cuesta de Gomérez. The experience turns three luthiers, three instruments, and one shared bench into a digital system where maker, material, and musical character remain connected.

The premise

A family workshop, not a boutique.

A conventional product site can reduce a handmade guitar to photography, specifications, and price. Casa Vicente begins with a different question: who shaped this instrument, how did they listen to it, and what kind of player is it waiting for?

Every model has a temperament, every instrument names its builder, and every commission begins with the player’s touch, repertoire, and room—not a generic configuration form.

Product principles

The world becomes a working system.

  1. 01

    Temperament before tier

    La Clásica, La Blanca, and La Negra are differentiated by voice, response, materials, and musical purpose—not by a good-better-best hierarchy.

  2. 02

    Keep the maker attached

    The builder’s name travels from the collection into the guitar record and luthier profile, making authorship part of the product rather than supporting brand copy.

  3. 03

    Commission the player needs

    The inquiry begins with repertoire, touch, and performance context. The system frames customization as listening before making.

Built proof

A concept carried into code.

Worldbuilding · Art direction · Frontend

Framework
Astro static site
Content model
Authored guitars, luthiers, workshop record, and craft stages
Localization
Hand-authored English and Spanish experiences
Routes
Dynamic guitar and luthier profiles in both languages
Responsive intent
Immersive workshop spreads on wide screens; maker-led sequence on phones